10 Best Medallia Competitors and Alternatives of 2024

Medallia is one of the pioneers in customer and employee experience management. It provides software solutions that allow companies to collect feedback from customers through various channels such as surveys, social media, email, and website interactions. It is an ideal choice for companies with big budgets as it can be an expensive tool and also it better suited for beginners as it lacks some advanced capabilities.

So, if you are looking for an alternative to Medallia then scroll down and see our tried and tested list of top 10 Medallia alternatives list.

But, first, let’s look into the reasons behind exploring Medallia competitors.

Why Look for Medallia Alternatives?

While popular, Medallia, like any tool, has drawbacks that may not be ideal for some businesses. So, let’s explore the reasons behind looking for an alternative to Medallia.

1. Cost: Cost is a big concern when it comes to Medallia, especially for small businesses, startups, and companies with limited budgets. So, some companies might look for similar tools with the same features at a lower cost. 

Source: Capterra, Medallia Review, 2021

2. Poor Customer Service: One of the deciding factors of a great tool is its customer service. This is because not all users are seasoned professionals and might come across some confusion or issue that needs to be addressed by professionals. This is a problem area for Medallia, as addressed by users. So, look for alternatives that have better customer service options.

Source: G2, Medallia Review, Mar 03, 2023

3. Less Advanced Text Analytics: If you are looking for a tool with advanced features like Text Analytics software, then Medallia might not be the one for you. This is because the TA feature of the Medallia surveys is not robust enough to accommodate thousands of users. So, if you are someone who receives thousands of feedback responses and needs advanced customer feedback analysis tools, then look for an alternative to Medallia text analytics.

Source: G2, Medallia Review, Nov 20, 2023

A Detailed Overview of the 10 Medallia Alternatives

Top 10 Medallia Competitors and Alternatives

Here are the 10 Best Medallia Competitors and Alternatives in 2024 that you can switch to. We have detailed the best features, the pros, cons, and the pricing below.

1. SurveySensum

SurveySensum is an ideal Medallia alternative. This AI-powered customer feedback software helps you create and launch customer experience surveys like NPS, CSAT, CES, etc across multiple industries like B2B, SaaS, Retail, NBFC, etc. And enable you to take relevant actions that drive business growth.

Along with the feedback platform, SurveySensum offers a full-fledged CX consultation at no additional costs. The CX experts provide end-to-end support – from creating effective surveys to deriving insights and taking relevant action that actually impacts your bottom line.

Along with the basic features, the tool also packs a strong punch with its advanced features like Text Analytics software and real-time ticketing which enables users to close the feedback loop in real-time.

The perfect balance of basic and easy-to-learn features and advanced features makes the tool ideal for both beginners and seasoned professionals. Beginners can create surveys in under 10 minutes with customizable survey templates. For seasoned professionals, the tool comes with advanced features and capabilities for detailed analysis and reporting.

Best Features

• Transparent pricing – No hidden costs involved
• 24*7 customer support with a 2-hour SLA guaranteed
• Close the feedback loop in real-time with the real-time ticketing system
• End-to-end CX consultation
• Expert support helping you become a CX champion
• Real-time customizable dashboards for detailed analysis and reporting
• Seamless integration with third-party tools and apps like Slack, Hubspot, Outlook, etc.

Pricing: The Basic Plan starts at $99/month.

Pricing: The Basic Plan starts at $99/month.

So, listen to the voices of customers to understand their needs and preferences and improve your business. And you can do that effectively with a robust customer feedback tool like SurveySenusm

2. InMoment

As a leader in experience intelligence, InMoment helps you gain significant insights from customer feedback to help launch strategic business decisions. This cloud-based solution provides leadership board, employee communication, and employee loyalty modeling capabilities. 

The tool mainly works on three clouds namely Customer Experience Cloud, Employee Experience Cloud, and Market Experience Cloud gives companies a complete understanding of all important factors. 

Our View: InMoment packs a strong punch with advanced features like real-time alerts, the Experience Hub, stakeholder management, etc, but these features also come with a price. This tool is not ideal for businesses looking for affordable customer feedback management tools.

Source: G2, InMoment Review, Feb 29, 2024

G2 Review: 4.7/5

Best Features:

• It offers a Voice of the Customer (VoC) feature that alerts and allows everyone to listen, comprehend, and impart customer stories.
• The Experience Hub feature connects with business tools that allow company-wide sharing of feedback from customers.
• The innovative text analysis extracts trends and patterns from feedback.

Pricing: Contact InMoment for detailed pricing

3. Qualtrics

Qualtrics is one of the most popular all-in-one solutions for different kinds of experience research. The tool features a wide range of research capabilities like customer satisfaction surveys, employee experience insights, product insights, etc. It is one of the best choices for large enterprises. 

Our View: Qualtrics is one of the pioneers in the customer experience management field. The tool comes with different advanced features to suit the business needs of large enterprises. But, this tool is not ideal for beginners as it is more advanced and requires a learning curve. Also, the tool’s expensive price range and unresponsive customer support service make it a less likely choice for beginners and small to medium-scale businesses.

Source: G2, Qualtrics Review, May 22, 2023

G2 Review: 4.4/5

Best Features:

• Using the Listening Engine, you can directly listen and respond to customers.
• The tool has Predictive Intelligence and Analysis that collect customer data from various sources to know more about them and drive meaningful communication.
• The app automatically sends recommended actions to the right teams in your organization.

Pricing: Contact Qualtrics for detailed pricing.

4. Forsta

Forsta is a single, full-suite platform born from the merger of Confirmit, FocusVision, and Dapresy. Forsta delivers an upgradable end-to-end platform that enables you to gather, analyze, visualize, and act on data collected from any audience, be it from small teams to global communities.

Forsta also enables its clients to integrate with some of the most common platforms available for your CRM, web data, digital marketing, and analytics. It comes packed with the tools to provide better data and deeper insights. So you can push your business forward.

Our View: If you are someone who is looking for a simple customer feedback tool, then Forsta can be a great option for you. But, if you looking for a tool for advanced analytics capabilities, especially a comprehensive dashboard that can be downloaded for reporting purposes, then Forsta is not ideal for you. The tool lacks the capability of downloading the dashboard as a PPT, as pointed out by users.

Source: G2, Forsta Review, Jan 09, 2023

G2 Review: 4.2/5

Best Features:

• Text analytics solutions provide businesses with rich analytical insights and enable them to make data-driven decisions.

• Forsta’s Action Management feature analyzes survey results and points out appropriate measures to take.
• It has panel management to handle and monitor multiple operations.

Pricing: Contact Forsta for detailed pricing

5. GetFeedback

GetFeedback is a robust customer experience solution that is adaptable and easy to use. This tool helps you strengthen the relationship with your customers through surveys. The tool also helps you stay updated about your business by providing timely information and insights gathered from the feedback. 

Our View: If you are looking for a simple Medallia alternative, GetFeedback is a great option for you. But if you looking for more advanced features like survey customization and flexible CTA and question creation, then this tool might not be ideal for you, as pointed out by users. Also, this tool is expensive if you want the Salesforce connection.

Source: Capterra, GetFeedback Review, 2020

Best Features:

• Its text Insights allow customers to reveal significant insights in large amounts of unrestricted text feedback through sentiment analysis and identifying key phrases.
• It offers feedback surveys in multiple languages.
• Its customizable survey dashboards let you display all the relevant information that is essential to the growth of your business in a single window.
• You can find exact customer needs by using carefully targeted surveys in real-time and powerful analytics.

Pricing: Contact GetFeedback for detailed pricing

In the game of customer experience management, only listening to VOC is not enough, you also need to take action. With SurveySensum’s advanced analysis and reporting feature, you can get the real picture of customer pain points and resolve them in real-time.

6. NICE Satmetrix

NICE Satmetrix is yet another Medallia competitor that assists in making your customer experience more effective with its comprehensive features. The tool helps you deliver insights and drive action comfortably. You can easily gather and collaborate on all types of customer experience data with its automated analytics. 

Our View: NICE Satmetrix is a great option for you if you are looking for a simple Medallia alternative. But, the tool is not ideal for you if you are looking for a tool with advanced features as the tool lacks compatibility and flexibility within the program to take your CX program to the next level.

Source: Capterra, NICE Satmetrix Review, 2022

G2 Review: 4.3/5

Best Features:

• The digital-first omnichannel feedback lets you capture feedback and assess every touchpoint with ease.
• Its text and speech analytics allow you to determine emerging trends quickly.
• The tool features a customer journey-based design for gathering deeper insights.

Pricing: Contact NICE Satmetrix for detailed pricing

7. Survicate

Survicate is mainly designed to gather customer insights. This Medallia competitor offers useful features to help you gather and act upon customer feedback. It is an ideal survey tool that specializes in targeted surveys. It also provides integration capabilities to connect with other web apps and mobile applications.

Our View: Survicate is a great option for you if you are looking for simple customer satisfaction survey tools. But if you are looking for tools with advanced functionalities, then it might be ideal for you as it lacks advanced features, as pointed out by users.

Source: G2, Survicate Review, Aug 24, 2023

G2 Review: 4.6/5

Best Features:

• Survicate allows you to create links and email surveys. You can also customize your surveys and include them in the email.
• Survicate enables you to design NPS surveys easily without using any code.
• You can easily gather feedback from your website visitors using the feedback button feature.

Pricing:

• Feedback Starter – $99/month
• Advanced Researcher – $149/month
• Feedback Automation – $199/month
• Team Insights – $299/month

You can also get a customized plan for your website, product, or mobile app for $299/month.

8. AskNicely

AskNicely is a customer experience software that collects feedback regularly using one-off surveys. In other words, it allows you to get instant answers from individuals through online surveys. It can be easily integrated with your existing CRM for smooth operation. This tool is designed for NPS surveys and claims to be the world’s first pocket-sized customer experience coaching platform. 

Our View: AskNicely is a great alternative to Medallia and comes with many great advanced features that suit the needs of enterprises. But if you are a small-scale business, then these features can be expensive to your budget.

Source: G2, AskNicely Review, May 02, 2019

G2 Review: 4.7/5

Best Features:

• AskNicely features a comprehensive dashboard that allows you to access and share all the relevant information from a single place.
• The app will help you in training and empower your frontline staff to deliver an exceptional customer experience.
• You can utilize real-time intelligent analytics to gather deeper insights.
• It has an auto-reminder which ensures you don’t miss any important event.

Pricing: Contact AskNicely for detailed pricing.

Launch free and engaging customer satisfaction surveys, across industries, in under 10 minutes gather insightful feedback and boost your customer experience with SurveySensum.

9. HelloCustomer

HelloCustomer offers a steady customer feedback and insights platform that helps you enhance your customer retention rates. The tool helps you analyze your customer feedback and expectations with its SaaS platform. The technology mainly revolves around using simple surveys to which linguistic algorithms and AI are applied. 

Our View: HelloCustomer is the ideal Medallia alternative if you are looking for a simple solution to your survey needs. But if you are looking for a tool with better analysis reporting capabilities, then this is not an ideal solution for you as the insights gained from it are not very comprehensive.

Source: G2, HelloCustomer Review, Jan 11, 2021

Best Features:

• The app allows you to gather feedback from all touchpoints across the customer journey and manage it in one single place.
• You can focus on relevant feedback with the Feedback Signals feature. The tool will analyze and highlight significant feedback and help you prioritize them.
• Its root-cause analysis will help you identify the root cause of an issue and focus on fixing it.

Pricing: Contact HelloCustomer for detailed pricing

10. Delighted

Delighted is a Medallia competitor that is specifically designed to help you with NPS, CSAT, and CES surveys. It is easy to set up and allows you to share your surveys via SMS, email, and Weblink. Delighted also supports multiple integrations with applications such as Salesforce and HubSpot.

Our View: The tool comes with many features like integrations, trend analysis, etc. But if you are looking for a tool with close the feedback loop capabilities then Delighted is not ideal for you as you cannot directly respond to the customer from the tool. You have to contact the customers separately and that can be a time-consuming process.

Source: G2, Delighted Review, Dec 15, 2021

G2 Review: 4.7/5

Best Features:

• The app helps you respond to surveys on the email itself instead of using an external link.
• It has unique branding and customization options.
• Support for customers is available in over 37 different languages.
• The tool can integrate with Slack, Shopify, Salesforce, Zendesk, and many other popular platforms.

Pricing:

• Free – $0/month
• Premium – $224/month
• Premium plus – $449/month

Conclusion

It’s not too late to switch to an alternative with a smooth interface and less expense.

The most important thing to keep in mind while choosing the right Medallia alternative is to make sure its features match your business requirements. 

Some of the above-mentioned tools also offer a free version, like SurveySensum. So, what are you waiting for? Take advantage of the trial version, and select the best Medallia competitor carefully.

FAQ (Frequently Asked Questions)

Though Medallia is a great survey platform, potential buyers will always evaluate the competencies, offerings, pricing, features, support, etc. The tools given below are the best alternatives to Medallia in 2024. 

• Surveysensum
• InMoment
• Qualtrics
• Forsta
• GetFeedback
• NICE Satmetrix
• Survicate
• AskNicely
• Hello Customer
• Delighted

Both Medallia and Qualtrics are companies that offer similar kinds of SaaS support for various industries. According to G2, a real-time software review site, Qualtrics has 4.4 ratings out of 5, and Medallia has 4.5 ratings out of 5. Qualtrics is a survey & form-building tool whereas Medallia is a customer experience management tool. Qualtrics is said to have better customer support than Medallia, and customers receive solutions immediately. 

Medallia is an American company focused on creating customer and employee experience management tools for potential customers across the globe. In terms of working in Medallia, it has an overall score of 3.8 out of 5. It also has got 87% customer satisfaction score compared to other similar companies. 

Medallia is a SaaS (Software-as-a-Service) company. Its SaaS platform is award-winning and very popular around the world. It is focused on creating tools that can gauge and understand various experiences like customer satisfaction, customer effort, customer loyalty, the voice of the customer, employee engagement, employee satisfaction, brand experience, etc. Medallia is used in industries like retail, finance, hospitality, B2B, etc. 

Medallia is not a CRM but a customer experience management tool. It can be easily integrated with a CRM to collect feedback from thousands of customers automatically. Managers and other important people can use these insights and data to take immediate actions to improve customer experience and eliminate any sort of negativity.